Real Women Scrap to Launch with High Acclaim at CHA
New Book by Tasra Dawson Named Creative Excellence Awards Finalist
January 22, 2007 – Santa Rosa, California – Craftrends Magazine announced the 15th annual Awards of Creative Excellence Finalists in their January issue on newsstands now. Tasra Dawson’s new release, Real Women Scrap: Create the Life and Layouts You’ve Always Wanted has been named a Finalist in the Papercrafts Book category. Each year Craftrends Magazine recognizes books for market innovation, value for money, and creative excellence. Entries are judged on seven points: Overall Quality/Ease of Use, Meets Consumer Need, Originality/Innovation, Attractiveness, Clarity of Instructions, Retail Support, and Advertising/Marketing. Real Women Scrap officially released Jan. 2007 by Dare Dreamer Press.
Winners will be announced at a Gala Event at the annual Craft and Hobby Association (CHA) Winter Trade Show in Anaheim, January 2007, as well as in the April issue of Craftrends. CHA draws nearly 20,000 exhibitors and attendees from 46 nations, including some of the biggest names in scrapbook magazines like Memory Makers, Creating Keepsakes, Better Homes and Gardens Scrapbooks, and manufacturers like Basic Grey, Bazzill, Chatterbox, and Xyron.
Dare Dreamer Press will be exhibiting Real Women Scrap in conjunction with UHU, the U.S. distributor for Germany's UHU brand of premium glues and adhesives, preferred by professional artisans, crafters and everyday people (CHA Booth #3983). Dawson will be present to sign books and spread the message of real women, real stories, and real scrapbooking.
Tasra Dawson is an award-winning author, speaker, and scrapbook artist based in Northern California. Real Women Scrap is the first book of its kind to share more than just tips and techniques—it offers new insight into the way women lead their lives. The book also includes stories of real women whose lives have been transformed through the lessons learned from the scrapbook page. Real women’s stories are followed by practical strategies intended to cultivate hope and produce change. From layout ideas to candid advice, Tasra Dawson provides a whole different perspective on the scrapbooking world.
About Real Women Scrap: Real Women Scrap offers busy women ways to keep life simple by transforming her love for scrapbooking into a metaphor of how to live life to the fullest. Each chapter offers scrap lessons, real stories, and life lessons. Packed full of useful information, constructive solutions, and inspiring stories. Real Women Scrap is the book women cannot afford to leave on the bookshelves.
About Tasra Dawson: As an entrepreneur, wife, and mother, Tasra understands the demands on time and energy faced by career women and busy moms and is passionate about transforming layouts and lives through creativity. A former consultant for a popular scrapbook company, “Diva Idol” contest winner, and an artist with more than a decade of scrapbook experience, Tasra Dawson brings personal and professional insight to the craft. Today a full-time freelance author and speaker, Tasra has multiple publications to her credit, including articles, stories and a national column.
SOURCE: Lessons from the Scrapbook Page
